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ARTIST PROGRAMME

Join the FUL community

At FUL, our goal is simple: to create high-performance haircare that delivers incredible results for both stylists and their clients. But more than that, we’re here to build a genuine community of hair experts—professionals who are passionate about their craft, who care deeply about their clients, and who want to grow alongside a brand that truly supports them. The FUL Artists Programme is our way of championing the creative talent at the heart of the industry. As a FUL Artist, you’ll get exclusive access to our latest product innovations, personalised education and training, creative collaboration opportunities, and rewards for sharing your passion with others. If you believe in haircare that works and a brand that listens—you belong here. Apply now and become part of the FUL movement.

Apply now

Partnership opportunities

  • Affiliate marketing
  • Gifting
  • Discount codes
  • Campaigns
  • Content creation
  • Usage rights
  • Additional opportunities

FUL Artists Monthly Expectations

To stay active in the programme, we ask that you:

  • Share one original piece of content each month—this can be an Instagram post or Reel, TikTok video, YouTube Short, or full YouTube video.
  • Tag @‌ful_london and use #fullondon where relevant to help us find and share your content.
  • Include your unique coupon code in the caption to make it easy for your audience to shop with your link.
  • For YouTube content, please also include a link to the FUL website in the video description.

Are you eligible to join?

To become a FUL Ambassador, you should:

  • Be a qualified hairdresser or actively working in the hair industry
  • Have 1,000+ followers on Instagram, YouTube, or TikTok
  • Regularly share hair-focused content with an engaged audience
  • Be following @‌ful_london on your chosen platform

FUL Ambassador Programme Benefits

  • Monthly Product Gifting
    Enjoy complimentary FUL products every month to use, love, promote—and share with your community.
  • Earn Commission Effortlessly
    Receive 25% commission every time someone shops using your unique Shopify Collabs link or code.
  • Exclusive Customer Discount
    Your followers get an exclusive 30% off sitewide when they shop through your link.
  • Simple, Automatic Payouts
    Commissions are paid straight to your PayPal—no chasing, no fuss.
  • Monetise Your Creativity
    Earn money while doing what you love—creating content and building your online presence.
  • First Access to New Launches
    Be the first to try and promote exciting new FUL products before anyone else.
  • VIP Invites & Events
    Gain access to exclusive ambassador events, masterclasses, and in-depth education days.
  • Get Featured
    Create amazing content and you could be spotlighted across our social media platforms.

FAQs